The case studies in Operations Management, an Integrated Approach. Reading the case Hightone Electronics, Inc., which begins on page 24….

I need some help in understanding this case, please. The case studies in Operations Management, an Integrated Approach. Reading the case “Hightone Electronics, Inc.,” which begins on page 24. I also need responds to case questions,

1, Explain why operations management is critical to the success of a business. Why would developing an Internet-based business require different operations considerations for HEI? Is George Gonzales correct in his assessment that this would not be “business as usual”?

2, Recall that HEI wishes to continue its reputation of high quality and service. Identify key operations management decisions that need to be considered. How different will these decisions be for the Internet business? Thank you!

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